Swapt x Klaviyo for Wineries
Swapt and Klaviyo combine to turn tastings and tours into sales and growth channels. Resulting in increased visits, retention, and overall brand awareness for you.
Swapt and Klaviyo combine to turn tastings and tours into sales and growth channels. Resulting in increased visits, retention, and overall brand awareness for you.
Step 1
Gamify Tasting and Winery Tours
With a scan of a code, engage everyone tasting your wine and touring your winery, not just the leader of the group who booked the reservation and provided their email.
Easily create an offer (scan for $20 off) and/or gamified experience (scan to win a free shipping) for your customers, allowing you to capture anonymous visitors, and turn them into long-term loyal customers.
Step 2
Integrate Klaviyo
Send data to Klaviyo to create a visualization of who your customers are, where they engaged, and what incentive compelled them to opt-in —allowing you actionable insights to understand what incentives best speak to your customers.
Step 3
Create flows!
Flow ideas:
Welcome series triggered based on the offering that they used – “We hope you enjoyed your visit and glass of wine on us – here are some other vintages we think you may like and free shipping to send a case home”
Conditional split on replenishment flows to further personalize customer journey (i.e. if they leverage a Swapt offering for free shipping on sending a case home, free shipping on 2nd order can be offered)
Invite back to winery if they live locally — collect party data on where visitors live through Swapt and provide another offer to get them to come back to the winery